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Breast Cancer Awareness Month: Pink Ribbon & Brigit’s Bakery


For Breast Cancer Awareness Month 2018, we raised a total of £4,265.30

We would just like to take this opportunity to say thank you for all of you who joined us on our Pink Adventure during the month of October this year! We very much loved having you on-board our pink-themed bus. See a photo below of Brigit herself presenting our rather large cheque to the Pink Ribbon Foundation outside Brigit’s Bakery Covent Garden.

Brigit from B Bakery presenting the cheque with donations raised from our Pink Ribbon Bus Tour

For those of you who are unaware of our Pink October Month Bus Tours, see below for more details and watch our fab video to see what it’s like on-board our bus. We will certainly be bringing it back for next year, so make sure you check back in to book your place on the B Bakery Breast Cancer Awareness Month Pink Ribbon Bus Tour.

Breast Cancer Awareness Month Bus Tour

October is Breast Cancer Awareness Month

So, October is all about PINK!
For the entire month of October, Brigit’s Bakery is Partnering with the Pink Ribbon Foundation. If you are looking for fundraising ideas for Breast Cancer Awareness Month, then look no further…
Brigit’s Bakery will be donating £1 for every afternoon tea sold on our bus tours during the month of October 2018.
Book your place on one of our October bus tours now and don’t forget to wear pink for Breast Cancer Awareness Month. The tours will obviously follow a pink theme, with pink decorations and a unique pink afternoon tea. You will also be given breast cancer pink ribbon merchandise to take home with you. So join us in fundraising for breast cancer patients, by booking your place today. In addition, you can make your own breast cancer donations when booking your seat via our online system.





Pink Ribbon Bus Tours: Breast Cancer Awareness Month is October

What better way to highlight the importance of Breast Cancer Awareness Month than a special themed bus tour? The limited tours take place throughout the month of October. All Bus Tours in October will be Pink Ribbon themed. Tickets start from £47. So, use our online booking system to choose your time, seat and any specific requirements. Furthermore, Prosecco or Champagne are not included in the price, however they can be pre-ordered online.

About Pink Ribbon Foundation

Breast Cancer Awareness Month Pink Ribbon Bus Tour

(Reg. Charity No. 1080839)

The Pink Ribbon Foundation is a grant making trust with a mission to fund projects and provide financial support to UK charities which relieve the needs of people who are suffering from, have been affected by breast cancer, or who work to advance the understanding of breast cancer and its early detection and treatment.

There are a large number of such charities in the UK, each as deserving as the next. Many of the charities supported are the smaller ones, which operate on a shoestring.

The Pink Ribbon Foundation has very little infrastructure.

It relies on the hard work given by Trustees, interested parties and its Patrons. This is done in order to maximise the amount, which goes to the charities that benefit from the funds raised.

Every year the Foundation invites charities in the UK to apply for a grant in order to help them continue their vital work or to fund one off projects. Some of the many charities who have benefitted from a grant from the Foundation include:

  • The Haven
  • Cancerkin
  • Action Against Breast Cancer
  • Farleigh Hospice
  • The Primrose Centre
  • Cancer Research UK
  • Macmillan Cancer Support
  • Helen Rollason Cancer Charity

“Our ground-breaking work into the prevention, diagnosis and treatment of breast cancer has seen survival rates double over the last 40 years. This would not be possible without the help of supporters such as the Pink Ribbon Foundation” – Cancer Research UK

“We are very grateful for the support we have received from the Pink Ribbon Foundation over a number of years. It has helped make a significant difference to the provision of care and support available to people who are diagnosed with breast cancer in the Salford area each year.” – Macmillan Cancer Support, Salford Manchester

“On behalf of nurses, patients and families we would like to thank the Pink Ribbon Foundation for their generosity in supporting this crucial service.” – Marie Curie Cancer Care

Breast Cancer Awareness Month: breast cancer the facts
how should I check my breasts for breast cancer?
breast cancer donation

Who started the pink ribbon for Breast Cancer Awareness Month?


Charlotte Hayley, who had battled breast cancer, introduced the concept of a peach coloured breast cancer awareness ribbon. She attached them to cards saying, “The National Cancer Institute’s annual budget is 1.8 billion US dollars, and only 5 percent goes to cancer prevention. Help us wake up our legislators and America by wearing this ribbon.

Haley was strictly grassroots, handing the cards out at the local supermarket and writing prominent women, everyone from former First Ladies to Dear Abby. Her message spread by word of mouth. Haley distributed thousands of these cards.


The cosmetics industry got on board to promote breast cancer awareness with the help of Evelyn Lauder of Estée Lauder Cosmetics and Alexander Penney, the editor-in-chief of Self magazine. When Evelyn Lauder and Alexander Penney were working on their breast cancer awareness promotion, they liked Charlotte Hayley’s concept of giving ribbons to promote the support of breast cancer awareness. Lauder, Penney, and Hayley worked together to come up with the pink ribbon symbol for breast cancer awareness.

Next, Penney learned it was impractical to pin a ribbon onto each cover of Self , as she had hoped, so she called Evelyn Lauder, of Estee Lauder Companies to ask for help. “Lets give these out at Estee Lauder counters,” was her enthusiastic response.

Self magazine, October 2002 page 30

The pink ribbon has now become a well-known symbol of Breast Cancer Awareness Month in the UK as well as the US and other countries around the world.

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